Business Solutions

Platinum

IntelliCast’s Platinum applications are designed for clients who are ready to take their customer communication program to the highest level of revenue generation and customer satisfaction.

Sophisticated preference-driven communication delivered using IntelliCast’s patented Preference Management Center solution will enable your customers to opt-in to various types of information on an ongoing basis. Then, every time a customer does business with you, they automatically receive that information by their channel of choice, or delegate certain information to be delivered to another person, such as an assistant, colleague or spouse.

With preference-driven communication, end users are able to define multiple contact points (home, work and mobile phone, home and work email, text message device, fax number, spouse’s mobile phone, assistant’s fax, etc.) and then subscribe to a communication and define the parameters around that specific communication (i.e., contact me on my mobile phone three hours before my departure time with a flight status notification).

Additionally, end users can review a list of triggering events (special offers, renewal reminders, payment confirmations) and assign a contact point to that event. Customers can initiate this opt-in process either in a self-service environment on your website or by speaking with a customer service representative. Once these preferences are established, IntelliCast automatically delivers the communication to the end user based on the defined preferences every time that customer does business with you.

A history of all communication is logged into an online inbox, giving both the customer and the company a record of all outbound communications delivered. Not only can a user review their history, they can also re-send a message or forward it to another contact point. Because this inbox is secure, companies can safely distribute messages containing information protected by privacy regulations without exposing the data over public email networks.

Preference Management Center clients who deliver the Platinum experience to their customers enjoy (statistics based on actual program results):

• 9 - 11% more revenue than all other client segments
combined
• 5 times conversion rate improvement over direct mail
• 40 - 70% deflection of targeted inbound calls
• 5 - 7% improvement in customer retention
• 96% average satisfaction using automation
• Up to a 60:1 revenue to expense ratio

IntelliCast has developed and implemented Platinum solutions for multiple clients requiring high levels of integration, user preference management and subscription and event-based communications. One publicly accessible example of the power of Preference Management Center is industry-leader United Airlines. United has been creating personalized, one-on-one conversations with its customers for more than four years using IntelliCast’s solutions. To further understand the power of preference-driven communication, we encourage you to visit http://www.ual.com/easyupdate.