Industries & Applications

Retail Pharmacy

With large national retail pharmacies and small local pharmacies competing for the same business, differentiation is more important than ever. We know how costly it is for your pharmacists to answer calls, which is why we have developed a series of applications designed to proactively communicate with your customers before they contact you.

IntelliCast’s Retail Pharmacy Client Successes Include:

• 70% inbound call volume reduction for “What is the status of my order?” (WISMO) calls
• 25% overall reduction of inbound calls to pharmacists with Order Status Program
• $5 million net margin impact from Refill Reminder with Generic Conversion Program
• 33% average conversion rate to generic drugs with Generic Conversion Program
• 98% customer satisfaction ratings with our automated communications

Retail Pharmacy Applications

Order Status Notifications: Significantly reduce the number of inbound WISMO calls into your pharmacy by proactively notifying customers when their order has been received by your pharmacy and when their order is ready to be picked up. Implementation of the Order Status applications alone can significantly reduce your overall operating costs and increase customer satisfaction.

Refill Reminders: Proactively notify your customers when they have a prescription drug available for refill or contact customers who use maintenance drugs to see if they would like you to get authorization for a refill. This communication substantially reduces costly inbound calls to your pharmacy while increasing customer satisfaction levels and inventory turns.

Generic Conversion Notifications: Converting your customers to lower cost, generic drugs means higher profit margins for your company and lower out-of-pocket expenses for your customers. This proactive communication offers customers who have a refill available the ability to switch to a lower-cost generic prescription in a single communication, which translates into additional revenue for your Retail Pharmacy.

Other applications we recommend include:

• Welcome Calls
• Program Enrollment Confirmations
• Rx Change Notifications
• Benefit Approval Status Notifications
• Wellness Programs
• Discount Card Enrollment
• Rx Marketing Programs
• Customer Satisfaction Surveys